By Owen W. Linzmayer
Apple exclusive examines the tumultuous background of America's best-known Silicon Valley start-up--from its mythical founding nearly 30 years in the past, via a chain of disastrous govt judgements, to its go back to profitability, and together with Apple's contemporary stream into the track enterprise. Linzmayer digs into forgotten documents and interviews the major avid gamers to provide readers the genuine tale of Apple desktop, Inc. This up to date and extended variation contains lots of new photographs, timelines, and charts, in addition to assurance of recent lawsuit battles, updates on former Apple executives, and new chapters on Steve Wozniak and Pixar.
Read or Download Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company PDF
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Additional resources for Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company
Now, we didn’t sell computers to the military; they went out and bought them at a dealer’s, I guess. But it didn’t make us feel good to know that our computers were being used to target nuclear weapons in Europe. The only bright side of it was that at least they weren’t [Radio Shack] TRS-80s! 0 released The Platinum Apple IIe, shown here with an optional mouse, featured a built-in numeric keypad and came standard with an extended 80-column card. ” Former president of Apple Products Jean-Louis Gassée 25 The Genesis of Apple 26 Woz’s Wanderings Following the career of Steve “Woz” Wozniak, one can be forgiven if the general impression is of an amiable—perhaps even naive—fellow following his muse over the years, wandering in and out of colleges, marriages, Apple stints, and business ventures.
0 released Disk II introduced ($495) Apple II installed base = 8,170 Apple III project starts 21 The Genesis of Apple Apple I-II Timeline (continued) 1979 Apple passes on buying VisiCalc (née Calculedger) Personal Software announces VisiCalc In 1979, Apple produced a special version of the Apple II Plus for Bell & Howell, which featured a black case and some external audio/video features. Approximately 10,000 so-called “Darth Vader” Apples were created for sale to the kindergarten through 12th grade educational market.
Steve Wozniak, listing his greatest accomplishments (Computer Reseller News, November 15, 1998) Amelio resigns as Apple chairman and CEO 1998 1999 2000 Jobs becomes Apple CEO 2001 2002 Wozniak announces funding of Wheels of Zeus 39 Woz’s Wanderings 40 The Apple III Fiasco The Apple III Fiasco After two years of development, the Apple III was announced on May 19, 1980, during the National Computer Conference (NCC) in Anaheim, California. With Apple’s typical flair for spectacle, the company rented Disneyland for five hours the following night at a cost of $42,000 and transported an estimated 7,000 NCC attendees to the site in British doubledecker buses.